A more principled approach to investing is sweeping investment markets.
Impact investing, which seeks to generate a solid market return by investing in companies that have a positive social and environmental impact on society, is at the centre of this trend.
No longer is it enough that the investment schemes investors commit to, such as ethical funds, just avoid social damage. Nor are they happy to give up their financial returns to support companies that make a positive impact.
The UK impact market has grown strongly over the past few years and is now worth £2bn with £600m of annual deal flow. Institutional investors were the early adopters, but individual investors are a growing part of this trend and their involvement is only set to accelerate.
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